CEMEX introduces Fortium ICF - CEMEX introduces Fortium ICF - CEMEX USA

Monterrey, Mexico and Houston, USA - September 25, 2012

CEMEX, S.A.B. de C.V. (“CEMEX”) (NYSE: CX) and CEMEX USA, announced today the launch in the United States of Fortium ICF, a new construction material specifically engineered to reduce the time and material needed to build vertical concrete wall systems, such as Insulated Concrete Form (ICF) building envelopes, while providing substantial savings in long term maintenance and energy costs.

Fortium ICF employs cutting-edge advancements in mineralogy and nanotechnology to improve the performance of concrete at a microscopic level, and eliminates fully up to 75% of the steel reinforcement typically required for vertical concrete construction. The result is a concrete structure that is built 50% faster with turn-key savings of over 32% compared to traditional ICF construction.

“The dramatic reduction in the use of supporting steel rebar enables builders to construct concrete homes that are not only more affordable, but superior to traditional ICF-constructed homes in terms of strength, safety and energy efficiency,” said Karl Watson, President of CEMEX USA. “Additionally, Fortium provides the opportunity to builders and homeowners to dramatically reduce the carbon footprint of home construction.”

As CEMEX’s most recent addition to its growing portfolio of products and initiatives that significantly reduce environmental impacts, Fortium ICF is a product that delivers energy and CO2 savings. Each home built with Fortium ICF reduces building emissions by a total of 170 metric tons of CO2 over the course of 30 years.

CEMEX is a global building materials company that provides high-quality products and reliable service to customers and communities in more than 50 countries throughout the world. CEMEX has a rich history of improving the well-being of those it serves through its efforts to pursue innovative industry solutions and efficiency advancements and to promote a sustainable future.

This press release contains forward-looking statements and information that are necessarily subject to risks, uncertainties, and assumptions. Many factors could cause the actual results, performance, or achievements of CEMEX or the project herein described to be materially different from those expressed or implied in this release. Should one or more of these risks or uncertainties materialize, or should underlying assumptions prove incorrect, actual results may vary materially from those described herein. CEMEX assumes no obligation to update or correct the information contained in this press release.